Digital transformation

MarTech Today: AMP for Ads with Cloudflare, Sizmek’s new Data Hub & how martech made ABM-at-scale possible

Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, MarTech and other places across the web. From MarTech Today: Cloudflare’s Firebolt is first to bring AMP for Ads to non-Google ad networks  Jan 30, 2017 by Ginny Marvin The new service aims to enable speed, security and higher revenue for ad-supported […]

Digital transformation

MarTech Today: Report on B2B buying, the MAdTech world & Branch AMPifies apps

Here’s our recap of what happened in markting technology, as reported on MarTech Today, Marketing Land and other places across the web. From MarTech Today: TrustRadius report: Demos, trials and customers’ opinions count most for B2B buyers Jan 27, 2017 by Barry Levine Less effective in making the sale: websites and marketing materials, unless validated by third-party […]

Receive daily marketing news & analysis.