Three ways to put your valuable email data to work
From using AI to thinking cross-channel, contributor Eric Stahl shares how you can take advantage of data to step up your email marketing efforts.
Eric Stahl is senior vice president of product marketing for Salesforce Marketing Cloud, the #1 app for digital marketing, making it possible for marketers to plan, personalize and optimize 1-to-1 customer journeys across multiple channels. Previously Eric was senior director of Force.com Product Marketing at Salesforce, where he was responsible for evangelizing the benefits of cloud computing to Saleforce’s community, as well as the Force.com enterprise cloud computing platform. Prior to joining Salesforce in 2008, Stahl worked in a variety of product, marketing and finance roles at Informix Software and BEA Systems.